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As we’re heading to 2020, the holiday downtime is perfect for a little reflection...and a much-needed Reality Check.
I want to share my 2019 year in review and guide myself (and hopefully, you will find it useful) by answering two questions:
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Have you ever tried to recall a sent email?
It never really works. Here’s a rule of thumb: Don’t put anything in an email you wouldn’t want to be repeated on TV tomorrow.  Image Credit: Image by mohamed Hassan from Pixabay I had a chance to attend a private workshop by Gerald Weinberg a couple years ago through a close friend and mentor of mine.
I had the desire to learn about the topic, had the connection to get me in touch with him, had the money. But something came up and I never gotta to go. Gerald died a year after. Every once in a while, someone comes to me and says something like this: "Siwei, I've got to figure out how my marketing campaigns are doing. I created a Google Analytics account, I've never done it before and I've got just a few days to get everything straightens out for this big Facebook/Google Ads promotion.Can you help me? Can you set everything up for me. Can you do it today? Can you, huh? Can you? Huh? Huh?"
 Image Credit: pixabay.com “I don’t have a ctrl key on my keyboard because I’m always in control.”
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